A website the engines can read
Built or rebuilt from scratch, fast, and findable by people. Then made readable by the systems that write the answers: structured data, llms.txt, crawler access, and content for the questions buyers actually ask.
Quoted per project after the audit. You get the audit either way.
What the crawler sees
Site audit, before
3 of 6- GPTBot, ClaudeBot, PerplexityBot allowed
- llms.txt
- Organization and FAQ structured data
- Core Web Vitals, mobile
- Sitemap and IndexNow
- Clean URLs, internal links
A site can score well on classic SEO and still be invisible to the systems writing the answers. The three failures above are the usual reason.
The problem
Most sites are built for a results page buyers use less each month
An answer engine does not show ten links. It writes one answer and cites a few pages. A site that ranks well in the old list can be completely absent from the answer, usually for three fixable reasons.
GPTBot
blocked by a default robots.txt
Many CMS defaults and security plugins block the exact crawlers the answer engines use. The site is invisible to them, and nothing tells you.
0 schema
on most business sites
Organization, FAQ, HowTo and Article structured data are how an engine works out what a page is. Without them it guesses, and guesses are not cited.
1 answer
is all the engine gives
There is no page two. A site built to rank in a list of links is built for a search results page that buyers are using less every month.
What we build
Findable by people, readable by engines
The classic technical work and the answer-engine work, done as one system rather than as an SEO agency and a web agency arguing over the same site.
From scratch, or rebuilt
A fast site designed around what buyers come to do
Modern stack, your content, your brand. Core Web Vitals passed on mobile, clean URLs, sitemaps and IndexNow so changes are picked up in hours rather than weeks. The basics, done properly, because everything else stands on them.
- Design and content approved stage by stage in your portal
- Speed and mobile scores checked on the live site, not staging
- Redirects mapped so a rebuild never loses what already ranks
Site audit
Site audit, before
3 of 6- GPTBot, ClaudeBot, PerplexityBot allowed
- llms.txt
- Organization and FAQ structured data
- Core Web Vitals, mobile
- Sitemap and IndexNow
- Clean URLs, internal links
A site can score well on classic SEO and still be invisible to the systems writing the answers. The three failures above are the usual reason.
Generative engine optimisation
The layer the answer engines actually read
Structured data for Organization, Article, FAQ and HowTo. An llms.txt that tells a model what the site is. A robots.txt that lets GPTBot, ClaudeBot and PerplexityBot in. Pages written to answer the exact questions your buyers type.
- Schema and llms.txt generated from your real content, then maintained
- Crawler access checked against every engine we track
- Each key page aimed at a buyer question the engines already ask
Pages the engines cite
reddit.com41
runnersworld.com28
on-running.comyours17
youtube.com12
Engines quote a small set of pages. Getting onto the ones they already trust moves your score faster than anything you publish yourself.
Measured, not assumed
Every site ships with the dashboard
A new website is a claim about the future. AI visibility tracking from day one turns it into a measurement: which pages the engines start citing, which questions you start appearing in, and which competitor you passed.
How it works
Audit first, and you keep the audit
- 1
Audit
We read your current site the way a crawler and a buyer do, and list what blocks each of them. You get the list whether or not we build anything.
- 2
Build
Design, content and structure on a fast modern stack, with your approval at each stage in the portal. Your brand, not a template.
- 3
Launch and track
Redirects, sitemaps, structured data and crawler access checked on the live site. AI visibility tracking from day one, so the effect is measured.
FAQ
Common questions
Tell us about your site
Give us the address and what you need it to do. We will come back with the audit, a plan, and a quote for the build. If the site only needs fixing rather than rebuilding, we will say that.
- A reply within one working day, written by a person
- The audit is yours whether or not we build anything
- Quoted per project, agreed before anything starts